Laid Bare Music

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#170 - How to Choose the Right Release Package

  1. What stage are you at now? This is the first thing to think about when considering release package options. It’s important to have a clear understanding of where you’re at as an artist, and where you want to be by the end of the campaign. If you’re just starting out, there’s going to be more work to do - so a more comprehensive package including ads, organic strategy, content production and consultancy is key. 

  2. Are you social media savvy? Now you might be a natural on social media - in which case, well done - you’re putting yourself at a huge advantage. But, if the thought of posting fresh content daily makes you squirm, it’s a wise move to opt for a package which includes bespoke social strategy guidance. From feed rebrands, to content brainstorming, we‘ll help you become a natural in no time.

  3. Are you looking to grow your audience? No matter how amazing your release is, if you don’t have a large audience, there’s automatically a glass ceiling limiting the success of your music. Opting for a release package with a generous Ad spend is a great way to boost your social media following and, ultimately, streams.

  4. Do you need good visuals to support your release? We offer high quality music video production across a wide variety of our standard locations, as well as bespoke videos in a location of your choice. And, while you’re on shoot, why not get some professional quality promo shots too. Both of these are invaluable for social content.

  5. Do you want to raise your professionalism? - Alongside quality visuals, having a slick, expert-designed website in your arsenal is the perfect way to boost your professionalism as an artist. This is where industry professionals can go to find out more about you as an artist, as well as being a place for fans to check show dates and buy merch.

  6. Your release strategy should be bespoke - For independent artists, we know investing in your music career can feel scary at first. This is why we’re always on hand to discuss the best path for you, and help to build a strategy that’s guaranteed to get your music in front of exactly the right people.