#188 - How To Make The Most Of Spotify For Artists
Brand
Customise your profile using a cohesive cover image and profile picture. Make it match your other social media platforms for consistency. Keep your biography short and sweet but informative!
Playlists
You can create artist playlists and add customised artwork for them. You can also select which playlists are featured at the bottom of your profile. Whether it's a playlist of artists who have inspired you, or just a selection of your own songs, regularly sharing playlists on Spotify is one of the best ways to direct more attention to your music and grow your fanbase.
Add live show dates
This is a very strong feature of Spotify for artists to make use of. You can add your live dates with booking links to your profile, so as someone listens, with one easy click they can access tickets to see you live. The ease of access increases ticket sales.
Pin items
Sometimes new singles can be lost in your discography due to their fewer streams. You can pin both releases and playlists to the top of the profile with a short, 25-character status update for fans.
Analytics
It provides detailed analytical information including:
Streaming numbers (by time frame), live streaming numbers for a new release, demographics (age, logation, gender) of listeners and information about how your listeners found you.
Don't ignore this, use it to nurture your current listener base and reach out to those who are similar.
